Stefanny Widjaja and Dewi Surya Wuisan 2025. Factors Influencing Purchase Intention with Brand Image Moderation on Hotto Purto in Surabaya. International Journal of Economics Accounting and Management. 1, 6 (Mar. 2025), 471–485. DOI:https://doi.org/10.60076/ijeam.v1i6.1145.