FITRI DALIAH MUTIARA; DONI DIRGANTARA. Pengaruh Electronic Word of Mouth (E-WOM) Dan Brand Trust Terhadap Keputusan Pembelian Pada Marketplace Shopee Di Kalangan Generasi Z Kota Bandung (Studi Kasus Produk Wardah) . Indonesian Journal of Economics Management and Accounting, [S. l.], v. 2, n. 9, p. 2439–2447, 2025. Disponível em: https://jurnal.intekom.id/index.php/ijema/article/view/1561. Acesso em: 17 apr. 2026.